編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-815-067 | Quincy Apparel (A) | Eisenmann, Thomas R.;Mazzanti, Lisa | Entrepreneurship | Business Administration and case Analysis( 4400 ) |
2 | GS65 | Zappos.com: Developing a Supply Chain to Deliver WOW! | Marks, Michael;Lee, Hau;Hoyt, David W. | General management | Business Administration and case Analysis( 4400 ) |
3 | 9-504-096 | Birth of the Swatch | Moon, Youngme | Marketing | Business Administration and case Analysis( 4400 ) |
4 | W15534 | Walmart China - Supply Chain Transformation | Johnson, P. Fraser | Operations management | Business Administration and case Analysis( 4400 ) |
5 | 9-703-497 | ZARA: Fast Fashion | Ghemawat, Pankaj;Nueno Iniesta, Jose Luis | Other | Business Administration and case Analysis( 4400 ) |
6 | 9-706-447 | Cola Wars Continue: Coke and Pepsi in 2006 | Yoffie, David B.;Slind, Michael | Other | Business Administration and case Analysis( 4400 ) |